In Lab 4, we’re discussing how people read online content, and effective ways to write for the online audience. Here’s a few resources we’re covering in the labs:

Eye-tracking visualizations: See how online readers read.

More on how people tend to scan online data, from MediaBistro.

25 tips for better online writing, from the Poynter Institute.

A quick run-down on online writing from the online magazine Orato.

Winners of the 2009 Webby Awards for best news websites.

“Engage with your readers,” and other good online writing tips.

We SCAN more than we read.

Web readers are active, not passive

Online writing tips from Cyberjournalist.net.

ProBlogger.net says these are the seven most successful blog post methods

Boing Boing’s Top 10 Worst Blogs.